Category Archives: Customer Support

5 Outdated Customer Support Tools You Need to Ditch

Customer service agents have always been at the heart of what makes companies, and their customer communications, so incredibly important to business success. However, certain resources aren’t always up to the job. Armed with only outdated customer support tools, it’s difficult for an agent or customer service representative to perform their tasks, and help people, to the best of their ability.

Thankfully, technology has done a great job of keeping up; there are dozens of amazing tools to help businesses small and large improve how they handle support and troubleshooting, customer interactions, and other key communications. If you’re still using an outdated tool or method like the ones mentioned here, now’s the time to make a change for the better.

Setting Up Spreadsheets to Track Issues

We’ll always love spreadsheets (heck, Zingtrees even connect with them for quick creation!), but using them as a means of manually tracking the details of tickets and inquiries is a definite resource-waster. The details of every customer call are important, so adopting a more automated way to enter key information during a call or via an online support ticket is vital to improving customer service goals. Don’t tackle it cell-by-cell. You waste precious time and this method is prone to errors.

Using Standard Email for Tickets

Using Outlook for support? Gmail? Yahoo? We certainly hope not, but if you are, there’s still time to make things right and upgrade to a real support system. A solid CRM tool like Zendesk or  Freshdesk isn’t as daunting or expensive as you might think, and can easily track and organize every incoming ticket. After getting started and connecting all of your communication channels, you can even integrate with decision trees for a completely holistic setup.

Sending Customers Through a Phone Tree

The most impersonal of all contact channels, a phone tree is as hard to set up as it is for customers to wait through. While still critical for some industries to offer in order to contact a live agent, others benefit from building a better system online and on mobile. Roughly 72% of people think self-service support is a preferred way to handle customer support, so using decision trees can help customers navigate for themselves, find answers, and contact the right department for more information.

Printing Out Call Scripts on Paper

Not only is printing bad for the environment, it’s cumbersome and unnecessary. While customer support and call center agents should be prepared with a script on hand, there’s always a technical way to make things more efficient. Taking the digital plunge and creating an online call center script for agent use will improve support KPIs, make it simple to streamline communication, and leave customers happier with every standardized, personalized interaction.


Any questions? We’re always here to help!

This article was originally published on April 13, 2017.

7 Ways to Ensure You Get More Customer Feedback

Customer satisfaction is a little tough sometimes when you don’t know if you are making mistakes, and if you are, who’s telling you? Issues surrounding response rates are something that most people struggle to conquer to get to the best reputation. In fact, internal surveys will generally receive an average of 30-40% response rate, compared to a 10-15% response rate for external surveys.

You’re not receiving as many responses as you hope, but there are plenty of valuable reasons behind this. Dana Severson, a writer for Promoter.io, learned the hard way and has shared some secrets that make sure his experience will never happen again.

Check out one tip here, and find the other 6 on the Promoter.io site:

Once the survey was refined to my satisfaction, I quickly sent the email out and waited in anticipation … the truth is, most companies get this totally wrong, including even the most successful company in the world.

Send your survey from a human, not a department or company

This may seem obvious, but all too often, companies want responses to go to an email address that everyone on a team has access to.

What you need to know is that nobody wants to respond to a bot (i.e. support@company.com), they want to know that their voice is being heard by an actual person.

 

You can even create a fictitious email address or alias, so long as it looks like a human.

BONUS: If you want more honest answers, send the survey from someone that the customer doesn’t deal with on a regular basis.

 

Keep reading the article here.

Zingtree makes it easy to build surveys, questionnaires, and other interactive guided experiences that allow businesses to gather more feedback and grow more strategically. Sign up for a free trial to get started.

Zingtree Enterprise: Self-Hosted Decision Trees

enterprise-BLOG

While we are highly focused on our own security and data integrity, we recognize that using a SaaS (Software as a Service) site like Zingtree may require approval from various departments. For many, the hosting of company data offsite immediately triggers a cautionary reaction.

To address these concerns, we have a completely self-hosted Zingtree version. It utilizes the same awesome tools found in Zingtree but packaged in a way that can be installed on any server with industry standard PHP and MySQL. A full source code license is included, as well as regular updates.

This self-hosted option has a lot of benefits:

  • Customer data remains on-site.
  • Data is not intermixed with other company’s data (in case of legal subpoena issues).
  • Full source code allows security specialists to inspect the code for any possible hacking loopholes.
  • The design and engineering teams can modify the code or design of Zingtree to their liking.
  • You can guarantee your own uptime.
  • Plus, we provide consulting, support and maintenance as requested.

Want to learn more about the self-hosted Zingtree Enterprise solution?

Please contact us with licensing questions, or to get started with your self-hosted Zingtree Enterprise solution.

This article was originally published on September 28, 2015, but the information is still just as relevant! 

3 Reasons Why Retailers Need to Offer Self-Service Support Online

self_service-BLOG@2x

As Internet usage rises exponentially around the world, so does the popularity of online shopping. And naturally, as self-service shopping becomes more prevalent, the need for complementary self-service customer support becomes even more important for retail stores to introduce. Whether it’s for convenience, savings, location restrictions or any other reason, consumers are spending a lot of time and money with eCommerce retail.

Let’s take a look at some statistics:

  • Global online retail sales are estimated to top $4 trillion by 2020, making up 14.6% of total retail spending. (eMarketer)
  • Retail eCommerce sales in North America will rise 15.6% this year to reach $423.34 billion. (eMarketer)
  • The number of consumers browsing and buying online will hit 270 million by 2020, driven largely by mobile. (Forrester)
  • 72% of people think that self-service support is a fast and easy way to handle support issues. (Desk)

Is your retail store providing online, self-service support to empower customers? Here are a few big reasons to start making the change…

1. Answer Questions Outside “Regular Hours”

Your storefront hours and customer service representative availability will always have a timeframe. Meanwhile, customers are online shopping at any and all hours of the day – they are bound to run into some questions or issues while you’re away. Knowledge bases of information and thorough FAQs are critical to upkeep for online shoppers, and when you put that information into an interactive, easy-to-follow format, customers are all the more likely to find the answers they need quickly and painlessly.

Online decision trees and troubleshooters are the perfect way to set up customers for success outside of official store hours. Rather than forcing customers to search a trove of documents, by guiding end-users through a simple, click-by-click knowledge base they can easily self-solve questions about sizing charts, returns and exchange policies, gift card redeeming, credit card processing, and anything else they might need.

2. Encourage More Sales

Forrester estimates that online retail sales in the United States will grow 17% between 2016 and 2018. However, this fails to represent the huge percentage of customers who are far more likely to make a purchase (either online or in-person) after a successful online experience. In fact, offline sales that were influenced by a web-based interaction or experience hit close to $1.5 trillion just last year. Customers who purchase in your brick and mortar retail store have already looked at your website before walking in the door to buy. For this reason, creating a super-helpful online experience is just as important as the trained sales staff hired to generate interest in-person.

A self-service decision tree can also help encourage more sales online, too. For instance, our clients, Phoenix Bats, created a perfectly customized decision tree to help more customers find the exact right product to fit their needs. The Bat Selector decision tree now helps direct customers to the ideal bat, leading to an increase in overall sales.

3. Streamline Customer Communication

Your store’s website should be doing most of the work – if a customer has to hunt around in order to get some form of contact, you’re off to a rough start. Decision trees make a helpful interactive front-end for directing customers to the right page on your retail website, so people can easily get where they need to go with the power of automated filtering. Plus, they look and work great on any browser – on desktop or mobile – so customers can access a system to communicate with you anywhere with Internet access.

Once your agents are signed back online, any information submitted through your online troubleshooter decision tree during offline hours can be linked directly to any CRM (or live chat tool) your retail store is using, including Freshdesk, Zopim, Intercom, Salesforce, and others


Check out the Zingtree Gallery for decision tree examples.

Ready to start streamlining retail customer support for your eCommerce business? Get in touch with us, or sign up for an account. 

This article was originally published on March 16, 2017.

You Are Talking to a Robot. How Does That Make You Feel?

Chat is an incredible tool for having a real-time conversation with a customer on the other end of the computer. It’s been proven to be one of the most preferred methods of communicating with a customer support representative online. In fact, 63% of customers said they were more likely to return to a website that offers live chat as opposed to one that doesn’t.

But how do the tables turn when chatbots are introduced into the customer service mix? Do customers really mind if an automation is clicking “send” on their responses? Alex Debecker of Ubisend and VentureBeat teamed up to publish this article on the issues and real questions around having a robot do the talking.

Read a portion of the post here, and the rest on the VentureBeat site:

Conversations about chatbots helping humans in the workplace always brings up the same range of issues. We often end up discussing the place artificial intelligence will have in our lives. We (very) often talk about robots taking over completely. Some mention ‘the Singularity’ in a frightened tone, while others scoff at it.

Whatever the conversation, it always seems to revolve around the same topic: the impact robots will have on the humans they might replace and/or harm.

This debate is missing an entire piece of the puzzle, though. What about the humans on the other side of the conversation? After all, chatbots are there to converse, and there must be someone on the other end. So how do they feel about talking to a robot?

You are talking to a robot. How does that make you feel?

This is a highly relevant question. A chatbot could be as smart as anything in tech, but if people are reluctant to use it — for whatever reason — it becomes utterly useless. We know the prospect of robots taking over our jobs is scary to some. But how do we feel about chatbots helping us in our daily lives?

Thankfully, a few studies have allowed us to answer this question.

Mimi An from HubSpot shared the results of her study on the topic of artificial intelligence in eCommerce and customer support. The study found that only 57 percent of the people interviewed would rather get help from a real person than an AI program. To support this statistic, 40 percent answered they didn’t care whether they are talking to a human or a machine as long as they get the help they need.

Continue reading the article >>

Check out Ubisend’s 2017 Chatbot Report here >>

How does the thought of robots taking over live chat support make you or your business feel? Share your thoughts in the comments below.

3 Helpful Tips for Live Chat Etiquette

zing-chat-etiquette

Live chat is a great communication channel, and the preferred choice for many customers when engaging with a company; some of the appeal has to do with its ease, simplicity and brevity. When agents are appropriately trained in live chat etiquette, and have access to efficient scripting tools, they are much more likely to have a successful interaction with a customer.

In a paper published by TELUS International, the company asserts that avoiding customer frustration and brand damage should be top of mind for companies when training live chat agents. Often, customers choose live chat because it’s easy and quick; if your live chat interactions are forcing customers to put forth a lot of effort in their engagement, then your company isn’t realizing the full potential of this communication channel.

To bolster its argument for minimizing customer effort, the report cited a 2010 Harvard Business Review article where the case was made that “delighting customers doesn’t build loyalty; reducing their effort—the work they must do to get their problem solved—does.”

So, how do live chat agents reduce the customer’s effort when choosing this communication channel?

1. Keep It Brief

Reducing customer effort begins with your agent’s greeting. The greeting sets the tone of the conversation, so if it’s long-winded or muddled, your agent is placing an undue burden on the customer. Once the conversation has commenced, keeping responses to the point is key to providing a positive customer experience. As mentioned earlier, being brief doesn’t mean being clipped. The goal is to provide enough information to the customer in an efficient, yet courteous, manner.

Keeping it brief is especially important when working with a frustrated customer. A simple “I’m sorry” has more impact than a convoluted, over-worded apology.

2. Make Sure It’s Concise

Concise wording will lessen the chances of misunderstanding, and providing clear answers reduces the customers’ effort. Remember that customers prefer live chat because it’s efficient, so training agents how to properly write out responses that quickly get to the heart of the issue, and using proper and robust Live Agent Scripting, are key components of efficiency.

3. Read First, Then Respond

One common problem identified by TELUS is that agents will provide quick answers without first taking the time to read or fully understand what the customer is asking – this is an efficiency killer. Whatever the reason, agents need to take the time to read what the customer has written and then respond with an answer that provides a quick solution.

Once the issue or question that the customer is getting at is identified, the agent can then provide a brief, yet concise, response that moves the conversation forward without requiring the customer to put forth much effort. This is made even simpler when using powerful scripting tools that can help the agent to stay on track and keep the engagement flowing smoothly.

This article was written by Jodi Beuder of MHI Global. Are you interested in submitting a guest blog post? Please contact us!

This article was originally published November 2, 2015. 

Customer Service Skills for the Next Generation of Support

As opposed to the traditional support methods focusing on being reactive, being proactive is the new way to control and scale your customer care. Beyond a customer service strategy in itself, proactive customer support is the one true driver of retaining customers and building relationships.

What does this mean for customer service teams? Anticipating customer issues and addressing them in engaging, informative, easy to understand ways. Luckily for agents and teams today, this can be done in a number of helpful formats – through tutorial videos, interactive knowledge bases, FAQs, decision tree troubleshooters, and other instructive media.

Beyond providing excellent self-service customer support methods, it’s still important to have basic contact information ready to go and easy to find, even in today’s digitally focused world. Studies show that 41% of companies currently don’t make this information visible or quick to locate – to be the best, you should always balance interactive decision trees and other helpful media with any and all platforms of communication available.

The Next Generation of Customers

Millennial customers today are like an entirely new category in their own light. Where previous generations prefer more one-on-one connection and personal relationships, young people today lean towards self-help solutions and fast-paced interactions.

In recent studies, it was found that nearly 70% of millennial females are comfortable resolving CS issues on their own, and 56% of millennials moved their business elsewhere as a result of poor customer service. With the trend continuing toward self-service support and easy, positive experiences, it’s more important than ever for businesses to be thinking about the next generation of forward-thinking, self-solving customers.

The 4 Most Important Customer Service Skills to Master

Your business’ millennial customers today will bring about the next generation of confident and well-researched purchasers. In terms of customer service skills, and in our own experience, here are the top few that agents need to truly master before that next generation comes.

1. Professionalism

The face of your business relies on the tone, grammar and writing style across digital ways of communication, as well as the professionalism and conciseness of any phone interaction. Some rules for professionalism in email or chat customer service: no abbreviations or lingo, check your information, and definitely never be pushy or leading.

Being understanding, friendly, informative and quick to respond to any customer service interaction is the best way to remain professional and help a customer resolve any issues with lightning speed. When in doubt, one of the best ways to promote better professionalism is to craft standardized decision trees and agent scripts that follow your company’s voice and brand perfectly.

2. Empathy

Every customer wants their issue to be understood and cared for. Customer service agents need to put themselves in the customers’ shoes and broaden their perspectives (and vocabularies, in some cases) to understand where the issue came from and how it can be resolved.

Everyone involved in a customer service interaction is a person — showing compassion and empathy in genuine ways for the problems they are facing, or relating on a more positive note, shows that you care and builds loyalty with the customer.

3. Assertiveness

With professionalism and empathy comes a need to be assertive in customer service situations. Now, we don’t mean aggressive — we mean being completely clear, confident and direct with the information provided and support offered. Taking control of a customer service interaction in a calm and helpful way by asking appropriate, direct questions will help guide support agents to the right conclusion far easier and faster, and the customer is much more likely to feel that the agent they spoke with is the right person for the job.

4. Expertise

32% percent of those surveyed in a recent State of Social Customer Service Report found the phone to be the most frustrating way to engage customer service (ConverSocial).

Without your customer service agents fully mastering the ins and outs of your business and product or service offering, they’ll never feel 100% comfortable and confident helping customers, and in return, customers will be more frustrated. Customer-facing agents should always be trained experts on every relevant inner working, allowing them to be more empowered to answer questions accurately and directly.


The main goal of customer service skills for the next generation is to make it easier for customers to solve problems, access help themselves, and feel totally satisfied with their relationship with your company. With Zingtree decision trees built for your business’ needs and scripts customized to your brand’s voice, customer service agents (and your customer service strategy overall) will become more effective, efficient, and automated.

Take a look at our Gallery to get more customer service inspiration, or get started with your own interactive decision tree or agent script to help streamline your customer service team. 

7 Tips for an Effective, Interactive Knowledge Base

Interactive Knowledge Base

These days, there are quite a few solutions for improving customer service and support in completely digital ways. Customer-friendly knowledge bases are one tried-and-true way to present every bit of important information, tutorials, and how-to’s in a completely categorized display. Your typical, traditional website knowledge base can’t compare to the power and effectiveness of a fully interactive knowledge base, however.

Armed with guided instructions that are compacted into smaller, more digestible pieces, interactive knowledge bases allow customers to quickly troubleshoot, find answers, and solve complex issues, all without calling your business up on the phone. Zingtree enables organizations and businesses of all sizes to create and integrate a customized, easy-to-use, interactive knowledge base into their support system, so every customer gets the answers they need. In fact, we host our own Zingtree FAQ on the Zingtree platform itself!

Here are just a few of our best tips for building the best interactive knowledge base you can.

1. Nail down your categories and main topics first.

Start with an outline of the topics you want to cover, as well as the categories of topics that they belong to. Having this thoroughly laid out before you set in will help you visualize your completed knowledge base, as well as make sure that you’re not missing any key topics, tutorials, or FAQs.

Here’s an example of how we have our own interactive knowledge base set up:

2. Always add a search bar.

The key to having a fully automated, interactive knowledge base is to make it as easy as possible for customers to direct themselves to the correct article or tutorial. Adding a search bar to the top of your knowledge base will prompt any unsure customers to see if they can quickly pull up the answers or information they need. It’s a simple tip, but one that your customers will absolutely appreciate!

3. Start with your favorite tool.

It’s important to work with the decision tree-building tool that works best for you, personally. We offer up a few different ways to get started:

  • Overview: Build your trees from scratch, piece by piece (or rather, node by node).
  • Visual Designer: Draw out every node, connection, and final result in one visual space.
  • Wizard: Quickly create by answering a series of questions and answers that ultimately build the final tree.
  • Spreadsheets: Start creating in Excel or Google Sheets and import for refinement.

4. Word everything carefully and concisely.

Beyond the general advice to keep wording (especially complex wording) to a minimum, it’s important to carefully craft each question, how-to, or other information to be perfectly clear, and never use phrasing that could steer customers down the wrong path. Keeping the decision tree questions and information presented in your interactive knowledge base as simple as possible and structuring them in an easy-to-absorb way is the best way to help customers get the help they need.

5. Use videos and animated GIFs strategically.

Visuals are proven to aid in information retention, plus they are fun to look at and are easy for customers to save to their respective desktops for future use! An interactive knowledge base built with decision trees allow for businesses to embed documentation and/or visual media to help convey information better. Using photos, graphics, and GIFs, and adding relevant videos to your questions is a hugely productive way to communicate instructions within limited space.

Here’s an example GIF that clearly shows how to connect nodes in our Visual Designer:

6. Link to more in-depth information where it’s needed.

There’s a lot to be said about going with a more streamlined, bite-sized approach to your support articles – something that our decision trees help a lot of businesses with. When in doubt, it’s always better to keep things short and to the point while linking out to further information or details when needed. Our decision trees allow you to use what we call “link nodes” to easily open up into a new window.

7. Integrate with CRM systems and other platforms.

One of our best tips for building a great interactive knowledge base is to make sure that it’s all linked up to CRM. Zingtree decision trees integrate directly with Freshdesk, Salesforce, Zendesk, and just about every other CRM out there to make the sharing of information fast and easy. With these integrations in place, support staff will have a much better look at where customers are getting held up, and can quickly send a full decision tree transcript over to their CRM for fast access.


Head over to the Zingtree FAQ to see how we set up our own interactive knowledge base with decision trees, or check out the Gallery to get inspiration for your trees!

Anything else? We’re always here to help you get started, offer advice, and answer any questions. 

IT Support Software: Better Self-Solving for Happier Customers

IT support software

Having an amazing product or service out in the market is one thing, but offering customers something beyond the standard can go much, much farther.

After much evolution behind the concept of the customer over the years, the era of “customer service first” is well upon us. Today’s modern customer craves genuine connection, as well as easy access to the products, services, answers, and the service they need; needs that are met with advanced IT support software. Abinash Tripathy, CEO of Helpshift, summarizes this well:

“Customer service was the step child, the focus was on sales. Fast forward to today and better networks, the entry of apps and real=time data has made every enterprise wanting to focus on understanding their customers and consumers to serve them better. Otherwise, brands will die if they do not adapt to this changing world”

For businesses today, there is really nothing more important that the customer. We’re big on improving how businesses help their customers and have helped numerous companies in all industries make their IT support systems as flawless and seamless as possible.

Self-Help Solutions & Troubleshooters

The vast majority of customers today have preferences when it comes to how and when they can access support (as they should!). In fact, 72% of people think that self-service support is preferable as a fast and easy way to handle support issues, and 91% would regularly utilize an online, self-service support center if it was tailored to their needs (Desk.com).

Using the help of bite-sized, customized self-help support tools like troubleshooter decision trees can solve customer problems without the traditional help from a support agent, leaving them far more self-sufficient and pleased with the information your business has available. When YouMail needed a better IT support system for their customer, they relied on our help to create fully-functional self-support and troubleshooter decision trees.

“Zingtree has been a great help with providing our customers efficient and immediate assistance. The step by step process allows us to provide multiple solutions to some of our most common problems.” — Adnan Rahman, Customer Service Analyst

Happy Customers = Loyal Customers

Happy customers are the goal of every support department, and its must easier to achieve than one might think – fulfill the needs that they have, whether it be product/service related, or related to their questions, comments, and concerns. Having freedom of choice, a memorable brand, and easy access to assistance when needed can turn a business into a customer-centric company with hugely happy and loyal repeat customers.

There are a few great ways to make your customers happier, and it all starts with a solid IT support software system or CRM. By engaging with your customers regularly and giving them on-demand access to self-help support, everyone will be much happier.

IT Support Software: What Should It Accomplish?

Before considering an IT support software or CRM system to integrate into your daily operations, or if you’re re-evaluating your current system, it’s important to keep a few things in mind.

1. Does it help to support customers in self-solving? An IT support software system in the modern age should always allow customers to self-solve in one way or another. With such a high percentage of customers preferring a self-service support method over more traditional IT support, it’s necessary to offer a channel of solo access in order to keep customers happy.

2. Does it provide multi-channel support coverage? Not all customers are comfortable with ticket-based support, so it’s key to offer multiple channels of support – live chat, troubleshooters, etc – to connect and ask questions. If the IT support system doesn’t provide multi-channel support in itself, an integration can be a helpful substitute.

3. Does it connect with other powerful apps and tools? No single IT support system or CRM platform will have 100% of the features and add-ons that your company could want. However, many of the best have application marketplaces and useful integrations (like our own customer support app for Zendesk) that extend the functionality of your whole support system.

4. Does it help organize and streamline support-related tasks? Every good piece of IT support software will have some kind of task-based organization, but the best ones will allow you to collaborate, plan, manage, track, and analyze every kind of support-related task (and sub-task) to help make support teams more efficient and effective.

Our Top Choices:

While there are many IT support software systems out there, we recommend a top few very highly, as they cover every important point mentioned above.

No matter your choice, interactive decision trees can integrate directly into your preferred IT support software, making it easy to provide constant, incredible customer support. Organizations that implement troubleshooters that gently guide customers toward the right solution have seen a 20% reduction in support costs. Easily integrated with email, live chat, CRM and other IT support software, Zingtree saves everyone (your business AND your customers) time and money.


How can IT support software benefit your business? Get in touch with us to learn more, or get started with your first interactive tech support decision tree.

Bite-Sized is Better: Why You Need to Ditch Long Support Articles

People are presented with an overwhelming amount of information every single day — so much so that they can’t possibly even begin to absorb it all in a constructive way.

Historically speaking, packing in as much detailed data as possible into one place was considered helpful. These days, however, the trend to keep things short and sweet has got people (and consumers) hooked. Mark Schaefer, the author of The Content Code, summarized it well:

“There is a definite trend toward small. If we can’t get big chunks of content through a limited ‘pipeline’ of brain cells, maybe we can get grains of sand through.”

In the customer service world, and beyond, the shift from longer form content to bite-sized pieces of information has started to take over.

Why Take on a Bite-Sized Approach?

Making information easier to chew, swallow, and digest has been adopted across many workforces in an effort to help the learning, engagement, and problem-solving processes. Psychologically speaking, human beings find it harder to sift through and understand large portions of information — these quick-to-read snippets are developed for the customer’s convenience, and significantly improve the retention of information. Twitter, with its 140 character limitation, is an extreme example of this trend.

The digital natives, Generation Y, are those brought into the accessibility of information. From the very beginning, they have been fed small, frequent bits of data constantly, battling the overwhelming distractions of notifications and other digital media that are so popular today. In order to really reach customers and consumers in today’s hyper-digital world, it’s critical for companies to start adapting to the need for shorter-form content and communications.

Cutting Back on Information Overload

Zingtree’s decision tree making platform was built with information overload in mind, making it easy for businesses, call centers, content marketers, and support teams to break complicated or dense topics into simple step-by-step actions. Set in an interactive environment that can be embedded into any website or page, decision trees are an ideal way to help customers without the need for live agents or long support articles.

We’ve made strides to become the most powerful, user-friendly platform for presenting information in bite-sized pieces. Zingtree decision trees allow you to:

  • Guide visitors with a simple click-click-click, so they can find answers to their questions and find the information they need without sifting through manuals and website pages.
  • Present customers with a step-by-step troubleshooter to self-solve issues and resolve problems without assistance from a customer support agent.
  • Create completely interactive experiences that break down any complicated process into easy-to-digest bits.

Check out this video to learn more about how to set up a decision tree:

Ready to see for yourself? Take a look at our Gallery for inspiration, or reach out to us with any questions.