Zingtree Tags: Mailchimp app

How to Use Process Flows to Build Mailchimp Lists

As end-users are using your Zingtree decision trees, you can add any information collected during the session into a MailChimp mailing list. Zingtree has a handy MailChimp App for just this purpose.

Here’s how to add data from Zingtree to a MailChimp list.

  1. In Zingtree, go to Account, My Apps, and click add Add MailChimp. The MailChimp configuration screen appears:

  2. Enter a name for this App. For example: “Add to Mailing List”.
  3. Enter the MailChimp API Key. To find your API Key, log into MailChimp, and select Account, Extra, API Keys. Generate an API key if you haven’t done so already.
  4. Enter your MailChimp List ID into the configuration. In MailChimp, click Lists, then select Settings from the drop-down next to your list. The List ID will be at the bottom of the page.
  5. Click Add MailChimp App when finished.
  6. Edit the node where you want to add to a MailChimp list. Look under Show Advanced Options, Send Message To App. Pick the name of the app you just created: “MailChimp: Add to Mailing List”.

  7. Important: The field names you are using in Zingtree must match the merge tag names in MailChimp. So if you have merge tags NAME and ADDRESS in MailChimp, you would use variables named NAME and ADDRESS in Zingtree. You can find the merge tags for each field in MailChimp from List, Settings under List fields and *|MERGE|* tags. They will appear like this:

  8. In Zingtree, the email address of the end user should be a variable named either EMAIL or email.

Once the end-user reaches the node you built in step 6, MailChimp will receive the information collected by Zingtree and add all matching fields to the list for email.

Do you have a cool application for this feature? Let us know on our Feedback page.